Programmes

BBA Digital Marketing

Programme Overview

The Bachelor of Business Administration degree in Digital Marketing, designed by leading marketers and industry professionals, prepares students for the challenging and ever-changing fields of digital marketing. Students are prepared to navigate the complex new media environment and identify the most effective strategies for using innovative campaigns to reach a large, dispersed audience.

The course is intended to teach students the fundamentals of marketing management, ideation, creative planning, and creative expression, which they can apply on a variety of traditional and emerging digital platforms.

Duration
3 Years
Programme Name

BBA Digital Marketing

Rs. 2,80,000 Per Year

Apply Online Now arrow-icon
Scholarship
Scholarship Name MIT-WPU CET Score
Dr. Vishwanath Karad Scholarship(100%) 93 & Above
MIT-WPU Scholarship I (50%) 91 & Above
MIT-WPU Scholarship II (25%) 90 & Above

Scholarship DetailsScholarship Details

*Terms & Conditions apply:

All Scholarships are awarded on a First Come First Serve basis All Scholarships are awarded as fee adjustments.

To continue the scholarship for the entire duration of the programme, a minimum level of the academic score has to be maintained at an 8.5 CGPA across all semesters attendance is to be maintained at a minimum of 80 percent there should be no disciplinary action against the student.

For more detailed information visit our website: www.mitwpu.edu.in/Admissions

Eligibility

Indian Students

Minimum 60% aggregate score in 10+2/Class 12th or in equivalent examination. (at least 55% marks, in case of Backward class category candidate belonging to Maharashtra State only)
Programme Highlights
  • Case-based learning approach
  • Exposure to the corporate world through industry visits, summer internships, and live projects
  • Embedded ability enhancement courses in the curriculum to train students for the professional corporate world
  • Business simulation course in collaboration with Capstone or marketplace, USA
  • Mandatory summer internship of 4-6 weeks
  • Guest lectures, seminars, and workshops by eminent corporate leaders
  • Strong Mentor-Mentee system to support students
  • Special classes for CAT/GMAT/ATMA/XAT/CET preparation
  • Dedicated Centre for Industry-Academia Partnerships to support students through structured assessments, training, and grooming activities for internships and job placements
  • MIT-WPU Technology Business Incubator (TBI) to support early-stage entrepreneurs, and students through funding, mentoring, and network connection
  • Rural, National and International immersion programmes
Placements & Recruiters
100% placement assistance
Top Recruiters
search
Undergraduate Programmes arrow-m Postgraduate Programmes arrow-m
+91 2071177104 -+91 9112228860