Bio

MBA in marketing and over 4.5 years of Marketing research experience with majority of deliverables in the field of data collection , client interface, quality management , documentation, data analysis and 4.5 years of teaching experience in Marketing at post graduate level, having special areas of interests as marketing research and Business Research. Hands on experience in basic statistics and statistical tools like SPSS

 

Qualification

    • Successfully Completed 4 weeks online course on ” Channel Management and Retailing ”   verified by IE Business School Spain

    • MBA (Marketing)

    • B.Sc (Biotechnology)

 

Research paper

        • Research paper 1 : “Data collection issues and criticalities faced in market research Field- Procedures.”International Journal of Multidisciplinary Research.ISSN :2277-9302

        • Research paper 2 : “The Impact of digital marketing on consumer behaviour”International Conference on Social Media Revolution: The End of Traditional Marketing Communications.ISBN No: 978-93-8552697-8

        • Research paper 3 : Case- Nuts Nutty Business- The Growth strategy of family owned business. Zantye Cashews.Pubished with ET CASES . Product Category – Strategic Management.http://www.etcases.com/

       

      Experience

      Teaching experience : 4years and 7 months

      Industry experience : 4years and 6 months

      Research experience : 4years and 6 months

Subjects

Marketing Management, Marketing Research, Business Research Methods , Sales and Distribution , Retail and Merchandising management, Business communication